Today, the Government announced its new initiative, the ‘Good Food Cycle’.
As a member of the Government’s Food Strategy Advisory Board and the sole retailer involved, Sainsbury’s CEO, Simon Roberts, reaffirmed our commitment to building a resilient food system and outlined what’s needed to turn this shared ambition into a lasting and meaningful reality for all.
Simon Roberts, Sainsbury’s Chief Executive, said: “Britain’s food system should be a powerhouse of economic growth, innovation and job creation, but in the face of ongoing and significant challenges, we need to work with bold ambition, commitment and focus to secure its’ future.
"The government’s Good Food Cycle is a positive step towards building a more resilient food system and that ensures food in the UK is consistently healthier, more sustainable and more accessible to all for generations to come.
"The real work starts now. To unlock growth, and build a UK food system that works for everyone, we will need to work with pace, passion and focus across government and industry to seize this opportunity."