Better diets for all

Healthy and sustainable diets

We know that it can be difficult for customers to have the time, money, and inspiration to access the joy that good food can bring.

As one of the largest supermarkets in the UK, we have an ambition to help more households achieve a balanced diet in line with the Eatwell Guide, while still making good food affordable, accessible, convenient and, most of all, enjoyable for all. This will deliver benefits for our health and also our planet, as evidence shows that shifting from our current dietary intakes towards the Eatwell Guide, helps to lower environmental impact.

Addressing food poverty in our communities

We believe that everyone should have access to, and benefit from, the joy of good food. We’ve been at the heart of food in the UK for over 150 years, serving communities every day with good food at affordable prices. But we know that for families who are most in need, accessing quality, nutritious food can be difficult. This needs to change. Which is why, together with our partners, we are working to make a real difference.