Good food starts here

At Sainsbury’s, good food starts long before it reaches our shelves. It begins with the care, commitment and expertise of the farmers, growers and suppliers we work with every day across the UK and beyond.

We’re focused on making sure good food is available and affordable for everyone – supporting British and Irish farming and investing in a food system that works for customers, communities and the future.

Celebrating British produce

We’ve strengthened our commitment to long-term partnerships with British and Irish farmers, expanding our partnership model to create one of the UK’s most extensive networks of multi-year farming agreements.

More than 2,500 farms are supported through long-term contracts, representing over £5 billion of committed investment over the lifetime of these agreements. 

These partnerships are essential to protecting the future of good food. They help provide farmers with the confidence to plan ahead, while ensuring we can continue to bring high-quality, responsibly sourced food to our shelves.

"Good food is something people depend on every day. Our focus is on keeping it great value for customers while giving farmers the confidence to plan for the future."

Simon Roberts

Chief Executive

Behind this summer's harvests

This summer, we’re shining a light on the people and partnerships behind some of the season’s best-loved produce. We headed to fields, glasshouses and orchards across the UK to see how great British fruit and veg gets from farm to shelf.

Getting ready for Easter

From fresh British strawberries to responsibly sourced seafood and everyday staples like eggs, Easter is one of the biggest moments in the food calendar. Behind the scenes, our suppliers are preparing months in advance, growing, harvesting and producing the food that will make it onto tables across the country – not just at Easter, but all year round.

Where Christmas begins

Christmas is one of the biggest moments in the food calendar – and behind every festive favourite is the same care, planning and partnership that starts months before the season begins.

A food system that works for everyone 

We’re proud to work alongside farmers, growers and suppliers who help bring great quality food to our shelves. 

Through long-term partnerships and a shared commitment to doing the right thing, we’re helping build a food system that is more resilient, more sustainable and better equipped for the future. 

    Q&A

    We focus on working closely with our suppliers to manage costs responsibly, while continuing to invest in great value for customers. Through fair, collaborative partnership models, we help ensure farmers are supported and able to plan for the long term alongside us.

    A long-term agreement is a multi-year partnership that gives farmers greater certainty on price, volume and timing. This helps them plan ahead, invest in their businesses and manage cost pressures, while supporting fair pay and a more resilient supply of good-quality food.

    Food prices can change due to factors like energy costs, weather and global market conditions. These influence everything from how food is grown to how it is transported and stored. Our focus is on working closely with suppliers and absorbing costs where we can to keep prices as low as possible.

    It means building strong, long-term relationships with farmers, growers and suppliers, and supporting investment in the future of food production. This helps ensure a reliable supply of quality food, even in challenging conditions, while supporting the long-term health of the wider food system.

    You might also be interested in ...