Our approach to diversity, equity & inclusion

Being an inclusive business with diverse representation at all levels of our business is important to us. We are committed to being a truly inclusive retailer where every single one of our colleagues is treated fairly and with respect. We want our colleagues to fulfil their potential and our customers feel welcome when they shop with us.

Our ambition

Diverse representation

We are committed to achieving diverse representation in leadership positions by 2028. 

Inclusion 

75 per cent of colleagues will tell us they are able to be themselves at work through our colleague engagement survey. 

Our progress so far

Swipe
BaselinePerformanceTarget
2024/252023/242024/252028/29
Senior leadership and management positions held by women (%)42.4%N/A42.4%50%
Senior leadership and management positions held by ethnically diverse people (%)11.3%N/A11.3%15%

For further information on our performance, please visit our Reports & Policies page for our Plan for Better report or read our full sustainability results in our Plan for Better Databook or read our full Gender and Ethnicity Pay Report [test link, link to be added when doc supplied].

Our progress timeline 

At Sainsbury’s, we started our DE&I journey over 10 years ago and are pleased that we have made some great progress in this space.

2013

Launched our network of D&I Champions who support our inclusion message across all areas of our business

2014

Launched our ambition to be ‘the most inclusive retailer’ establishing Proud@Sainsburys

2015

Launched our female mentoring programme which involved 1,400 women across our whole organisation

2016

Held our first ‘Inclusion Week’ launching the ‘Embrace the Difference’ branding which is still widely represented today

2017

Launched colleague network ‘I AM ME’ for colleagues and allies of those who are ethnically diverse

2018

Launched our third colleague network ‘EnAble’, to support carers and disabled colleagues

2019

Joined the Financial Times list as one of Europe’s most inclusive retailers

2020

Launched ‘Inspire’ (gender) and ‘We Care’ (carers) networks

2021

Launched our mandatory inclusion training to line managers 

2022

3rd place in the FTSE 100 Women Leaders review, 27th globally as most female friendly business and 2nd in the UK

2023

Took steps to change the way we D&I, reviewing our sponsorship at Board level and relaunched our Diversity, equity and inclusion strategy with a focus on personal responsibility for inclusion, and driving equity through the work we do

2024

Became the only retailer to be accredited as a Carer Confident: Accomplished employer

2025

We renewed our targets to increasing gender and ethnic diversity at the senior levels of the organisation with a set of new representation targets for 2024 -2028

Our strategy focuses on 4 key areas: 
  • Personal responsibility – we want all of our colleagues to take ownership and actively contribute to an inclusive and welcoming environment for all
  • Leadership accountability – we want our leaders to actively promote and support inclusive practices and policies within our business 
  • Levelling the playing field – we want to remove barriers and systemic biases that may disadvantage certain individuals or groups and providing our colleagues a fair chance to succeed
  • Moving the dial for our customers – we want to continue to actively transform our shops and the products we sell to be inclusive, accessible, culturally sensitive and gender inclusive for all of our customers 

Our colleagues are at the heart of what we do and ensuring we are driving change to make them feel included in our business is key. 

In the last 12 months for our colleagues, we have: 

  • Introduced pronoun and phonetics on all of our name badges, to make it easier for colleagues and customers to correctly identify our colleagues and pronounce their names.
  • We launched our refreshed Ethnically Diverse colleague development programme, Accelerate YOU. Accelerate YOU aims to accelerate progression of Ethnically Diverse Colleagues by maximising talent, increasing cognitive diversity, creativity, and competitiveness.
  • We sponsored the 2023 Diversity in Retail Ethnic Future Leaders Programme and enrolled the largest number of colleagues onto the programme.  Their successful completion of the program reflects our commitment to nurturing diverse talent within our organisation.
  • We have introduced free period products in all colleagues’ bathrooms across our estate.
  • Created connections for our colleagues on extended parental leave to stay connected to the business with Corporate Keep in Touch sessions.
  • Reviewed and created a new process for disabled colleagues requiring adjustments that support them with fulfilling their role.
  • Creation of a D,E&I hub that provides resources and guidance for all of our colleagues.
  • We continue to recognise and celebrate moments that matter to our colleagues, with over 30 events marked in the last year with a particular focus on Black History Month, Carers Week, Disability Week, International Women’s Day  and Pride Month. 

We continue to work hard to make our stores and online shopping more inclusive for our customers and in the last 12 months we have:

  • Instore we have changed our period signage from Feminine Care to Period Care to be inclusive to all customers who may require the products.
  • Joining GEN M (a collective who are committed to making menopause support more visible for all) and launching the M-Tick shelf labels to make it easier for shoppers to identify menopause-friendly products on offer in our stores and online
  • While introducing electric charging bays on our store estate we have included larger electric charging bays for our disabled customers.
  • In 2022 we made a £1 million investment in supporting Black-founded brands via a 16-week incubator scheme and we are thrilled that in 2023 three of those brands were introduced into our stores including, Mirror Margarita, Raise Snack, and Riddles Ice

We have expanded the option of having an Mx prefix for all customers who have an online account with us.

We’re committed to being an inclusive retailer where people love to work and shop. We welcome the opportunity to report on our gender pay gap and voluntarily publish our ethnicity pay report, along with our company values, people policies and diversity and inclusion initiatives, which demonstrate our progress and commitment to gender and ethnic equality.

For more information on the progress we have made, click the links to take you to our Gender Pay Reports.

Read more here

External Partnerships 

We have a long history of building strong partnerships and delivering great impact in our communities, locally and internationally and part of that is down to our commitment to supporting charities.

Sainsbury's is also a member of a number of external strategic partners who are committed to supporting organisations in removing barriers for colleagues and creating a truly inclusive workplace, including Business Disability Forum, Business in the Community, Carers UK, Diversity in Grocery, Diversity in Retail and Stonewall.

We have featured in numerous case studies, research reports and top employer lists and continue to support as well as be supported by these partnerships.

  • Our employee networks

     EnAble

    The EnAble network was established in 2020 for colleagues with disabilities, long-term health conditions and their allies. The network now has over 1500 members. The EnAble network is sponsored by Blathnaid Bergin, Chief Financial Officer.

    Over the last year the network have marked a number of important events including, Deafblind Awareness Week, Disability Week, Global Accessibility Awareness Week, International Day of People with Disabilities, and World Diabetes Day to name a few. The network has also continued to amplify the voice of our colleagues and have supported the business in undertaking a review of how we support our disabled colleagues.

  • Our employee networks

    I AM ME

    The I AM ME network has been established since 2017 for ethnically diverse colleagues and their allies. Over the last six years it has grown to have over 4000 members. The I AM ME network is sponsored by Graham Biggart, Chief Transformation Officer.

    In 2023, the network have continued to mark a number of important events including, Black History Month, South Asian History Month, Racial Equality Week, Windrush Day and World Sickle Cell Day to name a few.

    The network has also been instrumental in supporting the business in the development of the refreshed Ethnically Diverse colleague development programme, Accelerate YOU.

    For all the continued work that the network have done, they have been recognised as a Top 10 colleague network by Investing in Ethnicity Awards for the third consecutive year.

  • Our employee networks

    Inspire

    The Inspire network was in 2020 for colleagues of all genders and their allies. Over the last three years the network has grown to over 2000 members. The Inspire network is sponsored by Rhian Bartlett, Food Commercial Director.

    In 2023 the network have continued to mark a number of important events including, International Men’s Day, International Women’s Day, Sexual Assault Awareness Month and World Menopause Day to name a few.

    The network has also supported the business is putting in place the Corporate KIT Day structure that supports colleagues who are on extended parental leave to have a better experience of coming back to work.

  • Our employee networks

    Proud@Sainsbury’s

    The Proud@Sainsbury’s network has been established since 2014 for all LGBT+ colleagues and their allies. The network has now acquired more than 3000 members. The Proud@Sainsbury’s network is sponsored Mark Given, Chief Marketing Officer.

    In 2023, the network have continued to mark a number of events including, Bi Visibility Day, LGBT History Month, Non-Binary People’s Day, Pride Month, and Trans Awareness Week to name a few. During Pride Month members of the networks took part in 35 Pride marches across the UK.

    The network has also continued to agitate the business to make positive change, and this year played an instrumental role in the introduction of paid leave for colleagues undergoing gender reassignment surgery.

    For all the continued work that the network do, in 2023 they were nominated for the LGBTQIA DIVA Award in the category Network of the Year.

Our employee networks

We Care

The We Care network was established in 2020 for colleagues with caring responsibilities and their allies. Since 2020 the network has grown to have more than 1000 members. The We Care network is sponsored by Claire Pickthall, Director of Stores.
 
Over the last year the network have continued to mark a number of events, including Carers Rights Day, Carers Week, and Young Carers Rights Day to name a few.
 
The network have also supported the business in launching a brand-new benefit for our carer colleagues, Care Concierge that offers free support to carers.