Healthy and sustainable diets
We know that it can be difficult for customers to have the time, money, or inspiration to access the joy that good food can bring. We have a clear ambition to provide access to affordable, nutritious, diverse food to everyone, every day to ensure the sustainability of the planet for future generations. We want to inspire customers to adopt a balanced diet, in line with the Eatwell Guide by making healthier choices easier to identify, accessible, affordable and, most of all, enjoyable and delicious.