
The grocery sector has gone through huge shifts over the decades since we opened our first store in 1869.
In a fast-moving industry like food retail, change is constant but what shoppers want is enduring – brilliant customer service and affordable, accessible and joyful food, whenever and however they shop.
Our winning combination of outstanding quality, great value and leading service continues to deliver. Because of the success of our strategy, we’re bringing our brilliant food offer to more customers with 40 new stores this year – our biggest investment in property in over a decade. It will help us bring the best of Sainsbury’s to even more communities around the country and place over 700,000 more people within a 10-minute drive of Sainsbury’s over the next two years. At the same time, we’re also making more of our food range available to more customers by rebalancing space and improving our stores for better customer and colleague experience.

